Meet the Founder
A small organisation, built by someone who has done the work herself — and has not forgotten what it requires.
NMC registered
Community psychiatry, CAMHS, CHC
Registered Mental Health Nurse (RMN)
Ayoola Majeks
I started caring for people before I had a nursing qualification. I needed work while I was studying, and care work was where I ended up. I did not expect it to shape the rest of my life, but it did.
I went on to qualify as a Registered Mental Health Nurse. Over the next fifteen years I worked across community psychiatry, CAMHS, and Continuing Healthcare assessment. I have sat with people in crisis. I have written care plans for people the system had given up on. I have watched what good care does for a person, and I have watched what bad care does.
That is why I started this organisation.
I am not interested in care that ticks boxes. I am not interested in care that disappears when things get complicated. If you are in need, I will not walk away from you. That is not a promise I make lightly. It is just who I am.
I have spent fifteen years working across some of the most demanding parts of the health and care system. In that time I saw something repeated so consistently it became impossible to ignore. The clinical side of a person's needs would be attended to. The mental and personal side — how they were coping, what they were frightened of, what they needed to feel like themselves and not just a patient — was routinely dismissed. Not always deliberately. But consistently.
I built this organisation because I believed that dimension deserved to be taken as seriously as everything else. It still does.
Ayoola Majeks
Small enough to care. Serious enough to get it right.
We are building a pool of carers and support workers across North Yorkshire who meet a specific standard. Not just the right qualifications, though that matters. The right values. People who notice the mental and personal side of the people they support. People who stay steady when things are hard. People who understand that this work is about the whole person, not just the task list.
We are doing it carefully and without rushing. Because placing the wrong person with a vulnerable adult to meet a target or fill a rota is exactly the kind of thing we were built not to do.
Want to speak directly with Ayoola?
For complex situations or detailed questions about our clinical approach — call us.